SWOT Analysis Sample

swot analysis sample business slide

SWOT analysis sample is a technique whereby a business' internal and external environment is assessed to determine its strengths and weaknesses. Those factors that are affecting the business internally are Strengths (positive) and Weaknesses (negative), denoted by the letters "SW" in the acronym, and those factors affecting a business externally are opportunities (positive) or Threats (negative), denoted by the letters "OT" in the acronym. Determining what the factors are, thus establishing a sort of blueprint, is known as SWOT analysis.

SWOT Manager lets you manage and quickly create your brainstorm SWOTs. Compare the past and track the future.

SWOT Manager

SWOT analysis sample and your business

So let's say, for example, that your business needs to review its marketing strategy for its established clothing line. Using SWOT analysis, you first determine what your business' own strengths and weaknesses are within its marketing department and within the strategy overall.

Strengths

First, focus on Strengths. What within your marketing strategy is an advantage for you? Let's say, for instance, that you are already doing well with your particular brand in that you are functioning at number two. You also have an advantage over other competitors in that customers are very loyal to your brand so that you're not likely to lose that base.


Weaknesses

Next, let's look at Weaknesses. While a strength is that your brand has been around for a while and has a very loyal customer base, you haven't done so well at bringing in new customers from new demographic areas, such as younger consumers. In addition, because you can count on your basic customer base to continue to buy your brand, you haven't worked very hard on developing new designs or tapping into new trends to bring in new customers, while still meeting the needs of your established customer base at the same time.

SWOT Manager lets you manage and quickly create your brainstorm SWOTs. Compare the past and track the future.

SWOT Manager

Opportunities - SWOT analysis sample

What opportunities does your business have? Your company needs to place emphasis on domestic job growth. You need to improve "green" jobs, and environmentally friendly practices. You can do this by manufacturing domestically and stop sending jobs overseas. In addition, the company could switch to natural fibers such as cotton that rely less on fossil fuels.


Threats

What threats does your company face? Your clothing is more expensive because of your brand name marketing. This could reduce customer in the future. Your clothing does not target teenagers. Teenagers turn into adults and they may forget your name. External competion is making headway.

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  • Step by Step instructions for applying the SWOT model and using SWOT techniques. Learn when to use SWOT reports and generate professional SWOT charts

    SWOT Model steps and flow.

    Step by Step instructions for applying the SWOT model and using SWOT techniques. Learn when to use SWOT reports and generate professional SWOT charts

  • Here is an example of swot analysis of wal mart. Feel free to add to your ideas to this wal mart swot analysis.

    Swot analysis of Wal Mart

    Here is an example of swot analysis of wal mart. Feel free to add to your ideas to this wal mart swot analysis.

  • Review this detailed southwest airlines swot analysis that shows Southwest's strenghts, weaknesses, oppurtunities and weaknesses.

    Southwest Airlines Swot Analysis

    Review this detailed southwest airlines swot analysis that shows Southwest's strenghts, weaknesses, oppurtunities and weaknesses.

  • Check this McDonalds SWOT Analysis. Also included is a color report of a SWOT analysis McDonalds.

    Review this McDonalds SWOT Analysis.

    Check this McDonalds SWOT Analysis. Also included is a color report of a SWOT analysis McDonalds.

  • See here for a Fedex Swot, This page provides a free swot analysis and discusses the strengths, weaknesses, opportunities and threats of Federal Express.

    Fedex Swot - Here is an Example.

    See here for a Fedex Swot, This page provides a free swot analysis and discusses the strengths, weaknesses, opportunities and threats of Federal Express.

  • See this SWOT analysis of dell computer. This SWOT analysis for dell computers includes a colored SWOT report and graph.

    SWOT analysis of Dell Computer.

    See this SWOT analysis of dell computer. This SWOT analysis for dell computers includes a colored SWOT report and graph.

  • Check this Swot Analysis Nike, this Nike Swot Analysis breaks down Nike strengths, weaknesses, oppurtunities and weaknesses.

    Top Swot Analysis Nike

    Check this Swot Analysis Nike, this Nike Swot Analysis breaks down Nike strengths, weaknesses, oppurtunities and weaknesses.

  • Download Today. Don’t lose your SWOT studies. Don’t spend time formatting. Quickly enter data and Standardize your company’s SWOT format. Find old SWOT studies and print multiple reports. Unlimited users for $49. Satisfaction guaranteed.

    SWOT Manager

    Download Today. Don’t lose your SWOT studies. Don’t spend time formatting. Quickly enter data and Standardize your company’s SWOT format. Find old SWOT studies and print multiple reports. Unlimited users for $49. Satisfaction guaranteed.


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